As a business owner, do you avoid creating an online marketing campaign because you don’t quite know where to start? Do you wonder how you’ll reach your target audience in the online community? While marketing online with content offers, blogs, and social media may either be foreign or uncomfortable for you, we’re here to tell you why you can’t ignore it any longer! Making the switch from traditional marketing methods: billboards, cold calls, and advertisements (outbound marketing), to digital and inbound marketing will save you time and money! Let inbound marketing experts from The Whole Brain Group assist you in [...]
Category: ann arbor
Client Overview: Located in downtown Ann Arbor, the popular vegan eatery Jazzy Veggie offers delicious plant-based cuisine in a casual environment. Currently celebrating its second year in business, Jazzy Veggie offers a diverse menu of vegan comfort food that is certain to satisfy vegetarians, vegans, and meat lovers alike. Client Goals: When Ananth Pullela opened his restaurant in 2010, he launched a small website to give Jazzy Veggie an on-line presence. But as the business continued to grow, he found it increasingly difficult to maintain and update the static site. He decided last October that the time had come to [...]
The Whole Brain Group is pleased to announce the receipt of Ann Arbor SPARK’s 2012 FastTrack Award for growth. The awards are given annually to businesses in Washtenaw county in order to recognize local business achievement. The Whole Brain Group was honored with the One-Year award, having met the requirements with revenue of at least $100,000 in 2008 and an annual growth rate of 20% in the past three years. The Whole Brain Group is committed to helping growing businesses develop and execute digital and inbound marketing strategies using their expertise in web design, development, social media, content, and pay-per-click [...]
Marisa Smith, president and founder of internet marketing agency The Whole Brain Group, will be speaking at Eastern Michigan University’s Search Engine Marketing Workshop. The second annual workshop will be held on November 16 at the Marriott Eagle Crest Conference Center in Ypsilanti, Michigan. Marisa will be presenting the Lead Quantity vs. Lead Quality workshop along with Kevin Woodward, Director of Digital Strategy at re:group. Lead Quantity vs. Lead Quality: How to Determine Your Formula for Success A successful lead generation strategy places equal weight on generating the right quantity of leads to meet your sales goals, as well as [...]
Ann Arbor, MI, August 8, 2012 — The Whole Brain Group is pleased to announce that it has joined the HubSpot inbound marketing team as a Value Added Reseller (VAR). The Whole Brain Group is now one of 11 certified VARs in Michigan, and the first in the Ann Arbor region. The Whole Brain Group is committed to helping growing businesses develop and execute digital marketing strategies using their expertise in web design, development, social media, content, and pay-per-click advertising. Founded in 2002, The Whole Brain Group has evolved from a one-woman software development company into a full-service marketing firm [...]
Client overview: ASK Interfaces is a software startup from three young entrepreneurs dedicated to assisting people with disabilities. The company has developed an innovative app for Android tablets which allows someone to communicate without having to locate and press small buttons or keys. The Accessible Messaging application grew from a collaborative effort between a group of University of Michigan students, Mott Children’s Hospital therapists and their patients. The app has evolved from a messaging platform to have much broader application as an entire user interface. Client goals: As a small start-up, ASK Interfaces originally had a simple website that they [...]
The Whole Brain Group recently celebrated 10 years in business with a party held at Zingerman’s Roadhouse in Ann Arbor. Over 100 people were in attendance, as WBG staff mingled with past, present, and future clients, friends and supporters. Whole Brain Group president and founder Marisa Smith, who started the company as her own consulting business in 2002, thanked everyone for coming and for their support over the last 10 years. In the last decade, The Whole Brain Group has grown from a one-woman consultancy to a thriving digital marketing agency with 13 employees. At the event, Marisa also took [...]
Our client, DreamMaker Bath & Kitchen of Ann Arbor, recently moved to a much larger space on Stadium Blvd. The new showroom has more than 4 times the square footage than their previous location, and features 4 full kitchen and 6 bathroom displays. We were happy to join the DreamMaker team this week as they held a customer preview night Wednesday, and their official Grand Opening Thursday. On Wednesday, DreamMaker treated their customers to delicious food and beverages catered by Katherine’s, as they got a first-hand look at the completed showroom. The bathtub with a stereo built-in is a must-see! The sound is incredible! The Grand Opening was the official public celebration, and attendees had a chance to win [...]
In charge of marketing for your growing company? It’s quite possible that your social media efforts are: Nonexistent: Decision makers in your company are confused about how to use social media for business, the potential ROI, or the investment required. Ignored: Accounts that haven’t been updated in months, no fresh content, and no customer engagement Overwhelming: You are posting to your social media accounts, but you don’t know if it’s worth all the time & money you’re spending To solve these problems, you need to develop a comprehensive social media strategy that fits with your company’s goals, budget, and available [...]
We are proud to announce that our client, XanEdu Publishing has earned a Campus Technology 2011 Innovators Award for the creation of the XanEdu iPad App! 3 Michigan Firms Design Award-winning iPad App for Higher Education XanEdu Publishing, Whole Brain Group and Arbormoon Improve the Way Students Engage with Digital Course Materials May 19, 2011 – ANN ARBOR, MICH. – XanEdu Publishing, Inc, the leading faculty-preferred provider of custom course materials and textbooks, announces that its work with Ann Arbor, MI-based companies, The Whole Brain Group, LLC, an integrated marketing and design firm, and Arbormoon Software, Inc., a mobile software [...]
Client Overview: Located in downtown Ann Arbor, the popular vegan eatery Jazzy Veggie offers delicious plant-based cuisine in a casual environment. Currently celebrating its second year in business, Jazzy Veggie offers a diverse menu of vegan comfort food that is certain to satisfy vegetarians, vegans, and meat lovers alike. Client Goals: When Ananth Pullela opened his restaurant in 2010, he launched a small website to give Jazzy Veggie an on-line presence. But as the business continued to grow, he found it increasingly difficult to maintain and update the static site. He decided last October that the time had come to [...]
The Whole Brain Group is pleased to announce the receipt of Ann Arbor SPARK’s 2012 FastTrack Award for growth. The awards are given annually to businesses in Washtenaw county in order to recognize local business achievement. The Whole Brain Group was honored with the One-Year award, having met the requirements with revenue of at least $100,000 in 2008 and an annual growth rate of 20% in the past three years. The Whole Brain Group is committed to helping growing businesses develop and execute digital and inbound marketing strategies using their expertise in web design, development, social media, content, and pay-per-click [...]
Marisa Smith, president and founder of internet marketing agency The Whole Brain Group, will be speaking at Eastern Michigan University’s Search Engine Marketing Workshop. The second annual workshop will be held on November 16 at the Marriott Eagle Crest Conference Center in Ypsilanti, Michigan. Marisa will be presenting the Lead Quantity vs. Lead Quality workshop along with Kevin Woodward, Director of Digital Strategy at re:group. Lead Quantity vs. Lead Quality: How to Determine Your Formula for Success A successful lead generation strategy places equal weight on generating the right quantity of leads to meet your sales goals, as well as [...]
Ann Arbor, MI, August 8, 2012 — The Whole Brain Group is pleased to announce that it has joined the HubSpot inbound marketing team as a Value Added Reseller (VAR). The Whole Brain Group is now one of 11 certified VARs in Michigan, and the first in the Ann Arbor region. The Whole Brain Group is committed to helping growing businesses develop and execute digital marketing strategies using their expertise in web design, development, social media, content, and pay-per-click advertising. Founded in 2002, The Whole Brain Group has evolved from a one-woman software development company into a full-service marketing firm [...]
Client overview: ASK Interfaces is a software startup from three young entrepreneurs dedicated to assisting people with disabilities. The company has developed an innovative app for Android tablets which allows someone to communicate without having to locate and press small buttons or keys. The Accessible Messaging application grew from a collaborative effort between a group of University of Michigan students, Mott Children’s Hospital therapists and their patients. The app has evolved from a messaging platform to have much broader application as an entire user interface. Client goals: As a small start-up, ASK Interfaces originally had a simple website that they [...]
The Whole Brain Group recently celebrated 10 years in business with a party held at Zingerman’s Roadhouse in Ann Arbor. Over 100 people were in attendance, as WBG staff mingled with past, present, and future clients, friends and supporters. Whole Brain Group president and founder Marisa Smith, who started the company as her own consulting business in 2002, thanked everyone for coming and for their support over the last 10 years. In the last decade, The Whole Brain Group has grown from a one-woman consultancy to a thriving digital marketing agency with 13 employees. At the event, Marisa also took [...]
Our client, DreamMaker Bath & Kitchen of Ann Arbor, recently moved to a much larger space on Stadium Blvd. The new showroom has more than 4 times the square footage than their previous location, and features 4 full kitchen and 6 bathroom displays. We were happy to join the DreamMaker team this week as they held a customer preview night Wednesday, and their official Grand Opening Thursday. On Wednesday, DreamMaker treated their customers to delicious food and beverages catered by Katherine’s, as they got a first-hand look at the completed showroom. The bathtub with a stereo built-in is a must-see! The sound is incredible! The Grand Opening was the official public celebration, and attendees had a chance to win [...]
In charge of marketing for your growing company? It’s quite possible that your social media efforts are: Nonexistent: Decision makers in your company are confused about how to use social media for business, the potential ROI, or the investment required. Ignored: Accounts that haven’t been updated in months, no fresh content, and no customer engagement Overwhelming: You are posting to your social media accounts, but you don’t know if it’s worth all the time & money you’re spending To solve these problems, you need to develop a comprehensive social media strategy that fits with your company’s goals, budget, and available [...]
We are proud to announce that our client, XanEdu Publishing has earned a Campus Technology 2011 Innovators Award for the creation of the XanEdu iPad App! 3 Michigan Firms Design Award-winning iPad App for Higher Education XanEdu Publishing, Whole Brain Group and Arbormoon Improve the Way Students Engage with Digital Course Materials May 19, 2011 – ANN ARBOR, MICH. – XanEdu Publishing, Inc, the leading faculty-preferred provider of custom course materials and textbooks, announces that its work with Ann Arbor, MI-based companies, The Whole Brain Group, LLC, an integrated marketing and design firm, and Arbormoon Software, Inc., a mobile software [...]
