It’s easy to set up accounts on LinkedIn, Facebook, and Twitter, but sometimes hard to know what to do with them! You may have been to an overview session where you learned “everything you need to know about social media” in a 60 minute session with 50 other people, and then left frustrated and overwhelmed. Or maybe you felt empowered, went and set up your accounts and then waited for the business to pour in, only to hear crickets chirping….
Why this Social Media Workshop has Whole Brain Goodness
It’s important to understand how social media fits into your overall strategy and goals as a professional or business owner, and it’s really helpful to do this in a group environment where you can talk through your plans and get feedback from others who are struggling with the same issues. When it’s a group that’s facilitated by people with expertise to get your accounts configured properly, understand the tools well enough to help you define an appropriate strategy, it’s even better. And when you meet for 4 weeks in a row for two hours with the same people, you’ve got a winning combination!
You will walk away knowing how to:
- Speak the lingo of the top three social media tools (LinkedIn, Twitter, and Facebook)
- Choose and use those tools to help you grow or sustain your business
- Set measurable and reasonable goals for social media usage
- Establish healthy habits for making progress toward these goals
- Learn in a fun and collegial small group atmosphere where you won’t feel stupid asking questions!
- Following through on your plan with practice, practice, practice!!
This is a hands-on class (bring your laptop!), so you’ll also have:
- A complete LinkedIn Profile, with connections and recommendations from colleagues
- A company page on LinkedIn with a link to your company website, a listing of your employees on LinkedIn, and a feed from your company blog (if you have one)
- A twitter account that will help you join online conversations with colleagues in your industry, and help you spread the word about the interesting work you’re involved in.
- A Facebook account with lists of business and personal contacts to keep your information separate.
Meeting Dates (Registration Fee covers all four sessions):
- Tuesday, March 2: 12pm – 2pm
- Tuesday, March 9: 12pm – 2pm
- Tuesday, March 16 : 12pm – 2pm
- Tuesday, March 23: 12pm – 2pm
Prerequisite: Bring your lunch, and a laptop with wireless internet connectivity.
